Fractional Head of Search, SEO and Growth Marketing

Does your search and growth marketing team need some guidance? This area of the industry is ever-expanding, and quickly – at times can feel quite overwhelming. This is where I come in. With years of experience in senior positions, I have built a substantial portfolio of success stories. As a Fractional Head of Search/SEO/Growth Marketing, I can steer your team towards achieving their goals. All this, with more flexibility and less overhead than a traditional Head of Department position.

What is a ‘Fractional Head of Department’ Role?

Essentially, this is a part-time, flexible Head of Department role for your search and growth marketing team. With this service, I can:

• Develop your search and growth marketing strategies.
• Establish and run projects.
• Review and analyse results.
• Guide and mentor your employees.
• Sit in at board meetings and perform relevant HOD tasks.
• Be the go-to person for your department.

Benefits of this Service

There are three major things a Fractional Head of Department role offers – immediacy, flexibility, and reduced costs.

Not only will your search and growth team have someone to head it up, the nature of this position means it can start almost-immediately. This means limited time without a senior member of the team. It’s also very flexible – I offer this service on a month-to-month basis. And the big one – as this isn’t a full time position, you get the services of a Head of Department at a lower cost.

Why Hire a Fractional Head of SEO or Search?

If your department has experienced recent cutbacks, or currently doesn’t have someone in a senior position, a Fractional Head of Department will set your team back on the path of success.

No matter how big or small a team is, achieving results is a lot harder when someone isn’t helming the ship. Whether you’re looking for interim support, or something longer term, a Fractional HoD could be just the solution you’re looking for.

Can I Support In-House Teams?

I sure can. As a Fractional Head of Department for your in-house search or growth marketing team, I will delve right in – understanding your objectives, your expectations, and your way of doing things. I will work closely with your team to get the very best from them, as well as develop a strategy that will deliver your goals.

Can I Support Agency Teams?

Absolutely. I’ll learn all about your business’s approach, clients, and goals. I’ll get to know your team, and take ownership of your department’s strategy. I will continuously work to achieve the very best results for your agency and your client.